Problem
UNSW approached us wanting an interactive exhibit to showcase the daily difficulties international students face where they are forgoing healthy meals to ‘get by’ financially in Sydney. How might we create an interactive piece where exhibitors can relate to this situation?
Process
1) Drafting 3 concepts – ranging in set-up and interactivity.
2) Illustrating visuals for client to have a better grasp of the interactive flow and form a better decision.
3) Propose to the client, and concept 2 gets chosen.
🧠 What I learnt
How to work fast proposing concepts – moreover, seeing my senior designer’s separate concept at tackling this brief allowed me to see the differences in approaches. His interactive proposals were simple yet incredibly effective, reflecting his years of expertise experience.